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, by Richard Neer
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Product details
File Size: 950 KB
Print Length: 384 pages
Publisher: Villard; 1st edition (December 18, 2001)
Publication Date: December 18, 2001
Sold by: Random House LLC
Language: English
ASIN: B000Q9F1KE
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If you grew up like I did in the 1970s greater New York metro area, you will want to read Richard Neer's memoir of life at WNEW-FM during its hard-rock heyday just for the blasts of nostalgic recognition. Radio handles like "Rosko", "Scottso", and "The Nightbird" become vivid personalities, and you are reconnected to a time when people anxiously awaited the latest Moody Blues LP. But even without such attachments going in, you will find "FM" a pretty absorbing read on many levels.First, there's the gossipy behind-the-scenes aspect, of discovering who didn't get along with whom among a group of high-profile radio disc jockeys to whom the big shots of the day, like Led Zeppelin and Elton John, came a-calling. They called WNEW the place "where rock lives" for a reason.Then there's the aspect of WNEW-FM's place as an oasis of free-form radio while the medium was changing all around them, a period that ran roughly from just before Neer's arrival as a weekend jock in 1971 to the murder of John Lennon in 1980. The money still came in for a while after that, but as Neer writes, the dream was over.Finally, there's the fact Neer is a sensible, candid observer of all around him, who can describe lovingly and at some length everything from his first broadcasting experience on college radio to his initial trepidation when cornered by Jonathan Schwartz, a velvet-throated rock-jock mainstay at the time. With a voice like that, Neer thought, Schwartz had to be gay."I would learn later that my fears were completely unfounded, and that Jonno went through women like [fellow WNEW legend Scott] Muni went through scotch."I suspect Neer and Schwartz aren't on speaking terms today, not for that so much as a hilarious anecdote he shares about Schwartz, two willing bedmates, and Schwartz's idea of mood music, his own pre-recorded voice on the radio. But Neer's loss of a Christmas card is our gain.It's like that the whole way through, Neer explaining the unsavory as well as the heroic aspects of WNEW's rise to fame. Sex and drugs, yes, though more the former than the latter, unless ego counts as a drug. That the jocks had in spades. When Alison Steele a.k.a. "The Nightbird", sensed a new female jock WNEW had hired was a threat to her domain, she got the woman fired. Schwartz eschewed the disk jockey term for one he coined himself: "Jocque du disques". For a lot of jocks, the term "free-form" meant playing whatever they wanted to, and sneering anytime the word "Arbitron" came up.They're a great bunch all the same. Neer makes clear his overall admiration for their varying personalities and what they did. It's hard not to envy Neer his "Almost-Famous" style proximity to the entire gang and the world they represented, a world that arose greenfield-like in the late 1960s from the underused hinterlands of the FM dial just as rock music became polytonal, expansive and willfully reckless. Neer even fills in the details of the wider rock/FM scene without losing his focus on WNEW.He takes sidetrips to California, where free-form programming was taken even more seriously and crashed even more spectacularly than in New York. The last 100 pages deal with WNEW after free-form's heyday ended, and are far less vital reading than the 1971-81 section, as new wave and grunge began pushing hard rock into the oldies circuit.Draggy or not, Neer finds a way to bring it all together, not in such a way as to draw in the uninitiated (his prose is solid but never immersive) but to reward the curious. Radio lovers will enjoy this deep dive into a world, still a part of many living memories, that feels a million miles away.
Richard Neer has created a great accounting of the Golden Age of progressive free form radio. While this focuses a great deal on WNEW FM where Richard worked, it gives insight to the whole genre of radio as well as sister stations such as WMMR in Philadelphia ("the radio station") as well as similar stations in LA, Cleveland, etc. If you grew up during this period listening to progressive radio its a must read to get the inside scoop on your favorite DJs and how it all evolved and devolved. Scott Muni, Carol Miller, Allison Steele the Nightbird, Dennis Elsas, Pete Fornatale, and many others (some still on satellite radio and local radio, are discussed). Great insight into the radio and rock and roll industries as well as their effect on the culture and the cultures effect on them.
I was big fan of WNEW FM growing up. Richard Neer does a nice job discussing the music and the on air personalities that made the station a must listen to in the 70's and 80's. I enjoyed Richard's description of the internal politics of the station. I remember with sadness the demise of the station when I found I could no longer listen to it in the 90's. Of course by then it was only a couple of years until I could listen to satellite radio and now stream whatever music I like.As an avid sports fan I still make it a point to listen to terrestrial radio today and Richard Neer Saturday mornings on WFAN.WNEW where rock lives!
This is really two books. One is a memoir describing Neer’s career in radio, especially at WNEW-FM. Readers who were fans of that station will enjoy hearing stories about the various DJs, and also the many top-name rock stars who bonded with the station. Some of the stories are funny, and not all are flattering.The second book is what the title suggests: an account of how rock FM radio went from free-form to corporate, eventually imploding because of clueless management. The descriptions here were more balanced than I expected. For sure, some of the key players come across as arrogant jerks, but Neer also shows some sympathy for the managers who were trying to make sense of a changing world.Overall, the book reads real well, almost like a novel. He also does a good job of weaving in what was going on at progressive rock stations in Boston, California and elsewhere.What bothered me were the many direct quotes of conversations where Neer was not present. Presumably that info came from some of the people mentioned in the Acknowledgements, but he makes no mention of the specific sources or any suggestion that those accounts might be biased. It's all stated as fact.
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